Why they came to us.
Strong content, strong rankings, zero AI search presence. Their buyers had moved to LLM-led research and the brand was missing from every relevant prompt.
- !Zero AI citations - not in ChatGPT, Perplexity, Gemini, Claude or AI Overviews.
- !Buyers shifting to LLMs - 60% of inbound enquiries mentioned ChatGPT-led research.
- !Weak entity signals - no Wikidata profile, fragmented brand mentions.
- !llms.txt missing - AI crawlers had no clean entry path to citation-worthy content.
Our approach.
A 4-phase GEO program: citation audit, entity SEO, content tuning, mention engineering. Tracked across 5 LLMs weekly.
- +Citation audit - mapped 200 prompts across ChatGPT, Perplexity, Gemini, Claude, AI Overviews.
- +Entity SEO - Wikidata profile built, sameAs alignment across the open web.
- +Content tuning - 42 entity-aligned pages with citable passages and sources.
- +Mention engineering - 18 publication placements on LLM-training surfaces.
Citation tracking
200 prompts monitored weekly across 5 LLMs.
Entity SEO
Wikidata profile, sameAs alignment, knowledge graph entry built.
llms.txt deployed
AI-crawler config tuned for GPTBot, PerplexityBot, ClaudeBot.
Measurable outcomes.
Outcome summary
In 7 months, the brand was cited 24 times per week in Perplexity, with strong presence across ChatGPT, Gemini and AI Overviews. AI brand exposure climbed 612%. Inbound demos lifted 28%, with 4 in 10 mentioning AI-led discovery.
Discuss your goalsWe are now cited weekly in Perplexity for our category. Game-changer for B2B awareness - buyers research with LLMs and we show up first, every time.